Savills becomes The Watermill Theatre’s first E-Ticket Sponsor

29 April 2022

The Watermill Theatre is proud to have partnered with Savills as its first ever e-ticket sponsor.

The distribution of e-tickets from The Watermill Theatre – the region’s theatrical powerhouse – has rapidly accelerated in recent years. The move to e-tickets has been driven forward by the theatre’s ambition to drastically reduce paper usage and improve environmental sustainability, whilst also providing a contactless ticketing option for audience members during the pandemic. Last year, e-tickets accounted for the majority of all tickets issued by this prestigious theatre.  

Savills is one of the world’s leading property agents which advocates for responsible and sustainable real estate. Focussed on delivering a more sustainable future, Savills works alongside clients, suppliers and its local community, to identify ways in which to reduce environmental impact.

With both Savills and The Watermill striving to promote eco-friendly choices, e-ticket sponsorship seemed a natural fit. Savills will be promoted to thousands of audience members across the region, on e-tickets for all shows over a 12 month period. With such a mix of brilliant shows to enjoy this year from Our Man in Havana, Bleak Expectations, Whistle Down The Wind and Rapunzel, e-ticket sponsorship puts Savills centre stage.

Liz McLean, Head of Residential and Director of Savills Newbury branch said: “The Watermill Theatre is an iconic landmark in Berkshire that has a long-standing history in the community and we are so thrilled to be partnering with them on such an exciting and sustainable initiative. As a business Savills is committed to achieving net zero carbon in its operation by 2030 and we want to support the Theatre’s own environmental ambitions by sponsoring their e-tickets.”

Jo Bycroft, Development Director at The Watermill Theatre said: “It is a great pleasure to welcome Savills UK to The Watermill Theatre as exclusive e-ticket sponsor. This newly created partnership brings together two highly recognisable brands, reinforcing our joint values and aims with environmental sustainability taking centre stage.

Savills UK will receive prominent branding on e-tickets for our shows for a period of one year. We very much look forward to working with Savills UK.

For a dream home with exceptional theatre on its doorstep, get in touch with Savills Newbury.

For further details on sponsorship opportunities at The Watermill Theatre please contact Jo Bycroft, Development Director on 01635 570928 or email jobycroft@watermill.org.uk.